April 27, 2018




LIVE Happy. EAT well.
WORK OUT smartly.
THINK successfully.

A transformational approach to fitness, nutrition & lifestyle.
Less than £1 per day.
Online. On your schedule.

Academy Membership

  • Complete Fitness, Nutrition, Mindset & Accountability Resource
  • Hundreds of videos to accompany the four pillars to success
  • Real Time Workouts on demand
  • Exercise video library
  • Goal based, downloadable 4 week training programmes
  • Live workouts every week with online community
  • Nutrition guides, templates & personalised macro calculator
  • Hundreds of recipes (inc vegan & vegetarian) with macro information
  • Life changing coaching videos to shift habits and sustain success
  • Private Facebook Group with personal access to Claire & James

Join The Academy
£9.99 For Your First Month
Then £27 a month

That's less than £1 a day
No credit card needed


It doesn't matter whether you're just starting out, or have been exercising all your life; these guys have got a fitness solution for you. They train smart and teach you to do the same. They are the most incredibly inspirational pair!
Emma E-J
They are super empowering. They provide a really supportive, caring environment and have given me a whole new outlook on exercise, nutrition and wellbeing. Would completely recommend.
I can't thank Claire and James enough. They genuinely care about what you want to achieve. Whilst I realise this is a business for these guys, but you can't help thinking it's more about helping people that drives them.
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exercise Videos
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Clients trained
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Years Wellness Experience
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delicious recipes
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years coaching & NLP
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Five Star Reviews

Clients worldwide.
Accessing our life changing method.
Anywhere on demand.

Join The Academy
Just £9.99 For Your First Month
Then £27 a month

That's less than £1 a day
No credit card needed

How else we can help

4 Week At Home Workout & Meal Plans

  • Complete done for you programmes
  • Ibiza Beach Body designed by Claire for women wanting to lose fat and get lean
  • 40+ Back To Fitness for beginners designed by Claire & James for men and women
  • Complete convenience; plans are on demand, on your schedule
  • Workouts under 30 minutes and real time (Claire & James train with you)
  • Delicious balanced and plentiful recipes (inc. vegan and veggie)
  • Lifetime access via any device

Corporate Wellness

  • All the benefits of the Academy for organisations
  • Simple, low cost solution to offer employees as a benefit
  • Customised packages with company logins
  • Accountability and community for employees (ideal for remote workers)
  • Boost employee health and happiness
  • Workplace wellness day retreats and workshops
  • Live online Q&As and seminars available

Our Social Feed...

Our Facebook Feed

15 hours ago


There are some big changes on the horizon

For me
For James

And more importantly, YOU.

While 38ºN continues to run as normal, there’s a bigger mission we’ve been working on behind the scenes.

🌪 And it’s gathering momentum 🌪

Momentum that will POSITIVELY affect the way we show up, serve you and help you achieve your goals.

👭 For the ladies who follow this page - it’s YOU I’m going to be giving to.

👬 James will be doing the same for the fellas (but we’re both here to support you 100%)

I’ll provide as much possible value as I can on all things….

Stress management
Mental wellbeing
Fat loss

🙅🏻‍♀️ And most importantly….
Overcoming negative self beliefs so you can feel comfy in your own skin.

This is all going to be happening more on my personal profile....

(I’ve commented below this post so click on my pic!)

❓Why ❓

🍑 Because in a world full of fake promises, boobs, bums, fad diets, people putting money over morals left right and centre and all the other BS online in the fitness industry…..

🗣 I’ve made a vow to myself and a promise to you to be THE voice of truth.

I won’t pretend to be anything I’m not.

I’ll give you everything I’ve got (nice rhyming there!)

👀 And I’ll do all I can to get you out of any hole you might be in.

🙏🏻 It’s my mission to transform as many lives as possible from the inside out.

Body and mind.

🧘🏻‍♀️ Not only have I done years of ‘work’ on my own self (and qualified myself in NLP, coaching and stress management to help others)...

🤸🏻‍♀️ but I also overcame the terrible relationship I had with my body for years through learning, practicing and teaching exercise and nutrition.

🥊 The full force of what is gathering will be revealed over time.

But I would absolutely LOVE to have you personally connect with me and engage with the content I’ll be churning out.

Again, the business isn’t going anywhere.

🤲🏻 But it’s YOU (real people) I want to connect with.

On your level. With stuff that matters.

So pop me a friend request and I’ll gratefully accept.

❗️Just click on my profile pic in the comments underneath❗️

Much love,

Claire xx

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2 days ago


📲💻 We live in an amazing, high tech, ultra connected world.

🌎 🌎 We basically have the world’s knowledge in a device in the palm of our hand.

⛔️⛔️ Just stop and consider for a few seconds: YOU right now, are living in the most scientifically and technologically advanced time the human species has ever known…

If we look back through history civilisations have come and gone. Vast tracts of the planet have lost their knowledge and learning and regressed.

Right now we are so so privileged.

⚡️⚡️Self driving cars, intelligent devices, breakthroughs in medical science, in quantum theory

Make no mistake, this technology and what it delivers is amazing.

☎️ ☎️Even 15 years ago what we have now would have seemed inconceivable (I know - I was working in mobile content back in 2000 - no one really understood or believed how these devices would advance and transform our lives).

🌚 🌚Yet this technology also has a dark side.

😒 😒The paradox is that although we are now the most connected we have ever been in our entire planet’s history, we have soaring levels of loneliness, of depression, of dissatisfaction.

👯‍♀️ 👯‍♀️That’s because we can see into each other’s lives like never before. Or rather, we think we’re seeing other’s lives…

⏰ ⏰Twenty years ago you pretty much knew your friends and family well, and what you knew about them, you knew from hanging out with them or them telling you.

👀 👀Today you can monitor your friends' activities thousands of miles away via your social feed.

🌹🌹 Not only that, you can see right into complete stranger’s lives as if you know them. And don’t their lives look wonderful?

🤳🏽🤳🏼 Social media breeds a false intimacy on multiple levels. Two of which are that you don’t actually know that person at all. The other is that you only see what they want you to see.

You have a perception that their life is soooo much better than yours. Yet what they post may be an illusion too.

🏝🏝That travel blogger always on a beach bragging about “laptop lifestyle” is actually lonely and broke.

🍔🍔 The fitness blogger that always has the perfect body and posts indulgent meals. But they’re not eating those meals. Those pics were taken months ago on a cut. They’re hungry and tired…and loathe their body.

I could go on......

🙎🏽‍♀️🙎🏽‍♀️The intimacy that social media brings bypasses our filters. We want to believe what we see. Our lives don’t stack up, we slip into negative thought patterns, or worse, negative self-beliefs.

❌❌ Stop it! Now. It will destroy you.

I bet you have so so much going for you right now.

Comparison is the thief of joy.

🖋🖋 Right now just jot down 10 things you’re grateful for in your life - anything that gives you joy or you’d be miserable without.

💙💙 Take 5 minutes each morning to count your blessings. You have many.

This will help to build a positive mindset, and when we give out positivity we begin to get it back 🙂

Do your gratitude list. Apply your filter.

👂🏻👂🏻 SHUT OUT THE NOISE. It’s not real. And it has zero bearing on who you are and who you can become.

Sending love,
(& Claire)

#mentalandphysicalwellness #shutoutthenoise #groundyourself #beyou


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2 days ago

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4 days ago


Instagram influencers take note 😂 ...

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5 days ago


As we age it's vitally important to incorporate not just cardiovascular fitness into your training routines, but resistance training too -why?

Past the age of 35 both men and women naturally start to lose muscle mass and strength. Along with this loss in muscle mass comes reduced use of glycogen for energy (as there's less muscle) and a slowing of the metabolism.

Doing resistance training just twice a week - even bodyweight only - can help preserve muscle mass into older age, preserve strength and increase bone density (which also decreases with age).

Plus there are lots of other health benefits to regular exercise as this study shows.

We specialise in helping time-poor clients fit short and effective workouts into their lives to transform their fitness and bodies.

If you'd like to learn how to get and stay lean in under 20 minutes a day and benefit from:

- better fitness levels
- more energy
- better sleep
- lower body fat
- increased muscle mass
- increased strength
- increased vitality
- loving what you see in the mirror

Plus learn the mindset tools and nutrition guidelines to enable an easily sustainable, healthy, happy life, then come see us on one of our retreats or join our online Academy where people just like you are empowering themselves every day 🙂


The Independent
According to research from Harvard University

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